Home Depot Skeleton Resale
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A story about how Home Depot's 12-foot skeleton Halloween decoration became an unexpected viral hit with a hot resale market.
"Home Depot created this 12-foot skeleton - my wife has been talking about this, saying 'Oh I really want to get the 12-foot thing, it's always sold out.' I was like, it can't be that hard, let's just go to Home Depot and get it. Like Home Depot is full of stuff, there's no way they're just out at every Home Depot.
She shows me there's buy and sell groups on Facebook where people are buying these things for $1,000+. They retailed for like $300, but on eBay they're selling for $1,000. It became such a hit that Home Depot figured out this giant lawn skeleton was the big thing. Then Lowe's came out this year with a 12-foot mummy.
I was thinking wow, who's gonna come out with the 12-foot-1-inch ghost next year? It's become this crazy trend where these things that weren't categories before are becoming categories - like inflatable lawn decorations are just surging in popularity."
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.