Ted Turner's Nose-Push Stunt

Sam tells a story about Ted Turner doing outrageous promotional stunts when he was already a successful businessman.

"There's this crazy story where Ted is in his forties and at this point he's worth hundreds of millions of dollars because of a bunch of stuff that he's done. He starts CNN and invests almost all of his money into it, and no one would watch it. So he does just ridiculous stuff.

For example, late night they allow one of their newscasters to be a dog and they interview the dog. Another time it's actually Ted being interviewed but he puts a bag over his head so you don't know who he is and he plays this secret character.

What's interesting is guys like you or me or some people who have some amount of success, you think 'I can't stoop that low' or 'I can't do this stuff.' And then I read this stuff and I'm like, look what this guy did who's supposed to be already this successful, prominent person.

There was another time where he had to get stitches on his forehead because when he first bought the Braves, no one would go. He did this seventh inning stretch game where it was who could push the ball to first base the fastest with their nose, and he was like 'screw it, I'll do it.'

I just think if he's willing to literally get on his hands and knees, there's nothing beneath me."

28:33 - 29:14
Full video: 55:39
SP

Sam Parr

Host of MFM and fitness influencer

Sam Parr is a serial entrepreneur and business media pioneer.

In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.

Sam led the charge in making newsletters popular when few believed in their potential.

After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.

Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.

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