Wrestling Meets Digital
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Shaan discusses an opportunity in the wrestling entertainment space, specifically around modernizing how wrestling content and fandom is monetized given the current resurgence of wrestling popularity.
Key Points:
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Market Opportunity:
- Wrestling is "booming" and back in a huge way
- WWE is a publicly traded company with strong business performance
- Existing passionate fandom and audience engagement
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Business Potential:
- Combine traditional wrestling entertainment with modern digital tools
- Leverage existing fan passion with new distribution/engagement methods
- Opportunity exists because "the entire world and the way it works has changed"
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Proof Points:
- Successful crossover events (Logan Paul at Wrestlemania)
- Multiple content formats working (podcasts, live events)
- Pat McAfee's successful integration from podcasting to wrestling
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Revenue Model:
- Stock investment in WWE
- Creating new content/distribution channels
- Monetizing fan engagement through modern platforms
The core opportunity is bridging the gap between traditional wrestling entertainment and modern digital tools/platforms to better capture and monetize passionate wrestling fandom.
50:38 - 51:03
Full video: 01:05:50SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.