Seal Team 6 Mission Balance
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A story about how Seal Team 6 prepared extensively for the Bin Laden raid, but had to adapt when their initial plan went wrong.
"When we figured out where we thought Bin Laden was, it was this compound - imagine like an 8-room mansion surrounded by a big fence. We built a model of this house and spent weeks running through it. We knew exactly how many steps we'd take, how many seconds each action would take, and planned everything meticulously.
But when we landed the helicopter into the compound, it crashed. From the second the mission started, the whole plan got thrown out the door and everything got screwed up.
This is where we relied on something called 'commander's intent' - where the intent of the outcome is clear and verbalized. The reason you plan, even though you know the plan might go wrong, is because when something does go wrong, you have something to fall back on. It gives your men confidence that it's going to be okay. When things don't go as planned, you still know what the commander's intent is and can adapt accordingly."
Sam Parr
Host of MFM and fitness influencer
Sam Parr is a serial entrepreneur and business media pioneer.
In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.
Sam led the charge in making newsletters popular when few believed in their potential.
After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.
Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.