Wargraphs' Gaming Tools Exit
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A gaming companion app business that provides stats tracking and performance improvement tools for popular games, demonstrated by Wargraphs' success with League of Legends.
Key Points:
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Business Model:
- Build companion tools/apps for major games
- Focus on player stats and performance tracking
- Target large player bases (Wargraphs reached 1M+ players)
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Revenue & Exit Example (Wargraphs):
- Sold for $54M total
- Deal Structure:
- $27M upfront cash
- $27M earn-out based on milestones
- Built and run by just one person
- Took 7-8 years to reach exit
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Success Factors:
- Targeted a massive game (League of Legends)
- Created valuable tools players wanted
- Generated serious revenue before exit
- Kept operations lean with minimal team
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Market Opportunity:
- Popular games have large, engaged player bases
- Players want tools to improve performance
- Can build significant value with small team
01:09 - 01:31
Full video: 01:13:24SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.