Break-Return Editing Method

A writing technique that involves taking a deliberate break between writing and editing to improve content quality.

Core Concept

  • Take a complete break from writing for about an hour
  • Return to edit with fresh perspective
  • Scientific basis exists for why mental breaks improve creativity
  • Similar to "shower thoughts" phenomenon where insights come during relaxed states

Benefits

  • Allows brain to relax and process information differently
  • Enables better creative thinking when returning to edit
  • Makes editing process more effective
  • Can make content twice as good in just 20 minutes of editing

Key Principles

  • Don't edit in the moment while writing
  • Let content "simmer" in your head while doing other activities
  • Don't actively think about the content during the break
  • Return with fresh eyes for more effective editing

Writing Process

  1. Write initial content
  2. Take one-hour complete break
  3. Return for focused editing session
  4. Aim for 20-30 minutes of concentrated editing

Ernest Hemingway's Version

  • "Write drunk, edit sober"
  • Captures similar concept of separating creation from refinement
  • Emphasizes different mental states for writing versus editing

This technique is particularly valuable for:

  • Viral content
  • Email writing
  • Social media posts
  • Any content requiring sharp, refined messaging
21:01 - 21:46
Full video: 59:24
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Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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