MrBeast's View Compounding

Samir shares a story about how their MrBeast interview demonstrates YouTube's compound effect over time.

"Our MrBeast interview is pushing 11 million views right now, but in the first month it only did 1 million views. It'll be a year in September, and it'll probably have 12-13 million views. That's what YouTube is about - building a library of content that can be viewed over the next year, 2 years, 5 years. When you do that, it has this compounding effect, especially when shorts are added to the equation as an accelerant."

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Samir Chaudry

Co-hosts "The Colin and Samir Show," a business podcast exploring the creator economy. Interviews top creators and discusses industry trends. Built communities and brands through digital content for years.

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