Enterprise Shopify Alternative
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A premium e-commerce platform targeting businesses doing over $100M in revenue that need more customization and flexibility than Shopify can provide. The platform would cater to large-scale operations that have outgrown Shopify's limitations.
Key Points:
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Target Market:
- Companies with >$100M in revenue
- Businesses that have outgrown Shopify's capabilities
- Companies willing to pay premium for customization
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Key Features Missing from Shopify:
- Highly customizable checkout pages
- Better subscription capabilities
- Custom server options
- Instantaneous page loading
- Advanced post-purchase functionality
- More flexible customization options
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Market Validation:
- Large companies leaving Shopify:
- Away Travel
- Ritual Vitamins
- These companies typically move to custom-built solutions
- Even small improvements in conversion rate justify higher costs at scale
- A quarter percentage improvement can lead to $10-20M additional revenue
- Large companies leaving Shopify:
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Business Model:
- Premium pricing justified by revenue impact
- Focus on enterprises willing to invest in better infrastructure
- Position as middle ground between Shopify and fully custom solutions
The platform would fill the gap between Shopify (good for 0-$50M businesses) and completely custom solutions, providing enterprise-grade features while maintaining some of the convenience of a packaged platform.
Moiz Ali
Moiz Ali is the Founder of Native. Launched in 2015, Native is the fastest growing CPG company in the United States, and has over 1 million customers nationwide. The company was acquired by Procter & Gamble for $100 Million in November 2017, the first acquisition by P&G in nearly ten years. Prior to founding Native, Moiz was the Founder and CEO of Caskers, a flash sales site for spirits. Moiz graduated from Harvard Law School in 2009. In addition to his work at Native, today he is an active investor in over 100 startups, and a speaker on stages across the world.