Hypergrowth Company Operations
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A discussion about the logistics challenges of hypergrowth companies, featuring stories about Coinbase, Amazon, and Airbnb's rapid scaling.
"Coinbase went from a small idea to 4,000 employees, which means they probably hired 6-7,000 if you count turnover. That's adding 10-20 people every single day for 3 years. Brian Armstrong said he personally interviewed maybe the first 300-500 people, but to hire those he had to talk to 3-5,000 people.
Dan Rose from early Amazon shared that they ran out of office space so badly that people started having meetings in stairwells. He would sit on the top stair with his laptop, and when someone needed to talk, they'd walk down the stairs together - that was their meeting.
At Airbnb, their cafeteria could feed thousands of people, and their whole thing was that every single item was made right there at the office. The Red Bull, ketchup, mayonnaise, trail mix - everything was made in-house except for beer. They didn't have Doritos or Coke - if you consumed it, it was made right there on the spot. What's amazing is this massive operation was just for lunch - it wasn't even their main business. Just five years earlier they were only 200 people in an okay office, and then they scaled to this incredible operation."
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.