Beer Hunt App Fails

A story about how Shaan learned the importance of choosing the right project to work on through his failed Beer Hunt app.

"I've worked on some really shitty projects. We did a hackathon and built this app called Beer Hunt - every time you drink beer, you take a picture and check it in. People got excited because everybody loves beer. It would get a big reaction anytime we told somebody about it. They'd laugh and say 'Oh that's cool, I'll send this to my buddy.'

People liked it, especially craft beer types, but I wasn't a craft beer type. I didn't have the filter of 'If I'm going to do anything, it's going to take up all my time for 3 years minimum - is this the one?' I was treating it like a hookup when I should have been treating it like marriage, because projects are more like marriage. Once you decide to do them, you're going to do them for multiple years.

I've chosen a bunch of bad projects - a sushi restaurant, beer app, tried to build the next big social network and messaging app. Worked so hard, built cool stuff, but horrible project selection. The best project I ever selected was this podcast. The most important decision you make in any endeavor is what project you decide to go for at the beginning."