75% Goal Achievement Rate

A discussion on the optimal rate for achieving personal and professional goals, centered around finding the right balance between ambition and realistic execution.

Key Framework for Goal Achievement

  • 75% target achievement rate is considered optimal (referenced from Amazon's approach)
    • Above 75%: Goals weren't ambitious enough
    • Below 75%: Poor execution or unrealistic goals

Goal Setting Philosophy

  • Goals should be intentionally challenging
    • Not hitting all goals is expected and healthy
    • 100% achievement rate suggests goals are too easy
    • Too low achievement rate indicates poor planning or execution

Real World Example (Steph Smith's Approach)

  • Maintains public tracking of goals
  • Aims for roughly 50% achievement rate
  • Believes in balance:
    • Hitting all goals = not ambitious enough
    • Hitting no goals = lost direction
  • Publicly tracks progress through:
    • Exercise goals (50% of days target)
    • Reading progress
    • Personal project revenue
    • Other measurable metrics

Best Practices

  • Set clear, measurable targets
  • Track progress publicly or systematically
  • Accept that missing some goals is part of the process
  • Balance between stretch goals and achievable targets
  • Regular review and adjustment of goals
  • Focus on progress rather than perfect achievement
01:04:40 - 01:05:17
Full video: 01:08:54
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Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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