Value-Based Time Pricing

A discussion on how to think about valuing your time and when to put a price tag on activities.

Core Philosophy on Time Valuation

  • Only price/monetize activities you don't want to do
  • Don't put a price on activities you genuinely enjoy
  • Focus on identifying what brings personal satisfaction vs. what feels like work

Examples of Time Valuation

High-Level Executives

  • Rob Dierdich values his time at $1M per hour
  • Elon Musk's companies generate ~$20M+ per hour
    • Creates pressure that every conversation needs to be worth $20M+
    • Can be an exhausting way to live

Activities That Shouldn't Be Priced

  • Therapeutic activities
  • Hobbies and personal interests
  • Things that "feel good"
  • Examples mentioned:
    • Mowing grass
    • Doing dishes
    • Gardening
    • Laying on the couch
    • General relaxation

Key Insight

The simple solution is to only assign monetary value to tasks you dislike, allowing yourself to freely pursue activities that bring joy or satisfaction without the burden of calculating their "worth."

SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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