Ideas Carry Energy

Suzy Batiz shares her perspective on how business ideas have their own life force and energy, explaining how resonant ideas naturally lead to success while forced, strategic-only decisions often fail. She developed this understanding after experiencing bankruptcy and rebuilding her business (Poo Pourri) by following what felt energetically alive.

  • Ideas Have Living Energy:

    • Everything is a living vibration and energetic force
    • Ideas that succeed tend to have their own "aliveness" and resiliency
    • Failed businesses often result from following "good plans" without passionate, alive ideas
  • Resonance vs. Dissonance in Business:

    • Resonance: When two energy waves align
      • Creates more energy together than apart
      • Leads to natural momentum and success
    • Dissonance: When energy waves conflict
      • Creates less energy than separate parts
      • Results in struggle and eventual failure
  • Signs of a Resonant Idea:

    • Keeps "knocking on your door" persistently
    • Stays with you for years if not acted upon
    • Naturally attracts resources and connections
    • Creates excitement and bodily awareness
  • Key Insight About Resonant Ideas:

    • If an idea comes to you, you have the capacity to execute it
    • The idea brings 50% of the energy needed
    • You only need to bring your 50%
    • Success doesn't depend entirely on you
  • Trust Your Internal Guidance:

    • Born with internal GPS system
    • Better than external mentors
    • Physical feelings indicate alignment
    • Clear away blocks to access this power
  • Business Approach:

    • Follow what feels good and alive
    • Avoid purely strategic decisions
    • Trust bodily intuition over conventional wisdom
    • Don't push through resistance or "claw through"
00:13 - 03:01
Full video: 32:03
SB

Suzy Batiz

Overcame poverty, abuse, and multiple bankruptcies to found Poo~Pourri and Supernatural. Launched first bottle of Poo~Pourri at 38 after attending a transformative seminar.

Tied with Reese Witherspoon on Forbes' list of America's Richest Self-Made Women.

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Entrepreneur