Ultra-Wealthy Problems Platform

Michael Birch proposes creating services that solve unique problems faced by ultra-wealthy individuals, sparked by his experience trying to sell his $30M+ home. The idea focuses on addressing "1 percenter problems" that exist but aren't openly discussed or solved.

Key Points:

• High-End Real Estate Platform:

  • Target homes worth $10M+
  • Flat 1% commission instead of standard 6%
  • Single broker system instead of traditional two-broker model
  • Qualified buyers only - must prove ability to purchase before viewing
  • Optional tip-based additional commission based on service quality

• Market Validation:

  • Thousands of $10M+ homes sold annually
  • Average home price in target range: ~$15M
  • Initial customers could come from existing network
  • Hundreds of millions in potential transaction volume

• Key Differentiators:

  • No open houses - only pre-qualified buyers
  • Must prove financial capability before viewing
  • Significantly lower commission structure
  • More efficient process for ultra-luxury sales

• Broader Opportunity:

  • Platform could expand to solve other wealthy-specific problems
  • Target audience already known through network
  • Problems exist but aren't publicly discussed
  • Leverage existing relationships with ultra-wealthy individuals