Live Event Transcription

Saagar describes building an audience through live transcription services of important events and media appearances. This strategy leverages the high demand for immediate information and the gap in real-time content distribution.

Key Points:

• Live Transcription Service:

  • Watch cable television and capture real-time transcripts
  • Edit transcripts quickly for clarity and readability
  • Remove caps and format for social media consumption
  • Be first to market with quotes and key statements

• Target High-Profile Events:

  • Focus on presidential speeches
  • Cover secretary of state announcements
  • Monitor important political figures' appearances

• Distribution Strategy:

  • Post edited transcripts immediately on Twitter
  • Beat traditional news organizations to distribution
  • Compete with Associated Press and Reuters for speed
  • Focus on microsecond-level timing for maximum impact

• Value Proposition:

  • Serve people who can't watch live events
  • Provide immediate access to important statements
  • Fill information gaps in real-time news coverage
  • Build audience through consistent, rapid delivery

• Growth Method:

  • Start by serving major news consumers
  • Build credibility through accuracy and speed
  • Leverage timeliness as key differentiator
  • Scale through consistent delivery of valuable content