Trades Industry Consolidation

Patrick suggests acquiring and consolidating trades businesses (plumbing, HVAC, electrician companies) as a roll-up opportunity. These businesses are ripe for consolidation because they have skilled labor moats but aren't too complex to integrate, and many owners are looking to retire.

Key Points:

  • Target Industries:

    • Plumbing companies
    • HVAC companies
    • Electrician companies
  • Why It Works:

    • Skilled enough to have a defensible niche/moat
    • Not too skilled that you can't roll them up
    • Many owners looking for retirement exits
    • Companies typically sell for 1x or less
  • Characteristics:

    • Service-based recurring revenue
    • Local businesses with established customer bases
    • Not like machine shops where innovation is harder
    • Easier to innovate and modernize compared to other trades
  • Opportunity:

    • Buy from retiring owners
    • Consolidate operations
    • Modernize systems and processes
    • Create economies of scale
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Patrick Campbell

Co-founded Advocately, a review management platform for SaaS companies, in 2016. Overcame initial slow growth by applying lessons from past startup failures to shape strategy for AMP, an 8-figure SaaS company.

Emphasizes customer focus, speed, and effective goal-setting using the V2MOM framework to align company priorities. Developed strategies to balance product-led and sales-led growth in competitive e-commerce markets.

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