Deadlines Convert Wishes

A discussion about the importance of setting public goals with specific deadlines to create accountability and attract like-minded people.

Key Elements of Goal Setting

  • Every goal needs a specific timeline
    • Without time constraints, it becomes "an endless wish"
    • Having deadlines creates urgency and accountability

Public Goal Setting Strategy

  • Plant your flag publicly to attract connections
    • Share specific goals and timelines
    • Creates opportunities for like-minded people to reach out
    • Helps build meaningful relationships around shared objectives

Example of Effective Goal Setting (Shaan's Twitter Bio)

  • Listed 4 specific goals:
    • Get into phenomenal shape for first time
    • Be in a great mood daily
    • Make $10M by December
    • Family-related goal

Results:

  • Received 5 important connections
  • People offered help with specific goals
  • Created accountability through public commitment
  • Inspired others to set their own goals

Tips for Setting Public Goals

  • Don't put pressure on making it perfect
    • Treat it like a child stating what they want to be
    • Play with different ideas until something resonates
  • Continuously reinvent and refine goals
    • Don't get stuck with old versions
    • Update as you evolve and grow
  • Make goals ambitious
    • Start at "level 7" then push to "level 10"
    • Break the knob off and go to "level 12"

Building in Public vs Private

  • Mixed opinions on building in public
    • Can be overrated according to Sam
    • Alternative view: "doing cool shit and not talking about it"
  • Hybrid approach possible
    • Can maintain both public and private projects
    • Each approach has its own benefits
01:07:01 - 01:07:08
Full video: 01:11:12
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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