Outsourcing Replaces Teams
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Sam Parr reflects on how his approach to building businesses has evolved, particularly regarding team building and operations. His perspective shows a shift from traditional employment models to more flexible, automated approaches.
Key Points:
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Evolution in Business Operations:
- Previously against outsourcing and overseas hiring
- Initially focused on creating salary positions with benefits
- Now embraces automation and overseas talent
- Prefers working alone versus building large teams
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Current Business Approach:
- Focuses on automation first
- Seeks overseas talent for specific tasks
- Views operations "like a machine"
- Less concerned about having employees
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Sales and Customer Development:
- Still believes in hands-on approach for initial sales
- Personally handles cold emailing and phone calls
- Gets "reps in" by doing sales directly
- Zero revenue from website, all from direct outreach
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Mindset Changes:
- More confident in decision-making
- Maintains sense of urgency but with longer-term perspective
- Thinks in 20-year timeframes versus quick exits
- Learned most value creation happens after year 5
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Value Creation Timeline:
- Believes year 5-6 creates more value than years 0-5 combined
- Regrets not holding longer in previous ventures
- Suggests real value might come in years 20-30
- Acknowledges selling early can unlock personal benefits but may limit business potential
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Customer Focus:
- More comfortable saying no to wrong customers
- Better at identifying target market
- Doesn't try to please everyone
- Focuses deeply on specific customer segments
Sam Parr
Host of MFM and fitness influencer
Sam Parr is a serial entrepreneur and business media pioneer.
In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.
Sam led the charge in making newsletters popular when few believed in their potential.
After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.
Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.