Knicks Song Launches Business

The iconic "Go New York Go" became a defining sports anthem that helped establish the sports music business. Check out the original 1994 Knicks version that energized Madison Square Garden.

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Jesse Itzler

Co-owner of the Atlanta Hawks and co-founder of wellness ventures Runningman and 29029. Managed Run-DMC and lived with monks and a Navy SEAL for unique perspectives on success.

Entrepreneur and public speaker sharing transformative experiences through festivals and podcasts.

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