Premium Domain Collection

Michael Saylor shares his strategy of investing in premium single-word English language domain names, both as appreciating assets and platforms for business development. His approach focuses on acquiring simple, memorable domains that have inherent long-term value due to their universal recognition and spelling simplicity.

Key Points:

• Domain Investment Strategy:

  • Focus on short, common English words (hope, voice, alarm, angel)
  • Prioritize words that are easy to spell and remember
  • Invest in domains that could be valuable to major tech companies
  • Spent approximately $2M acquiring premium domains

• Value Creation Approaches:

  • Hold domains for long-term appreciation
  • Develop businesses under premium domains
  • Sell to strategic buyers at significant premiums
  • Create joint ventures or commercialization opportunities

• Success Examples:

  • Alarm.com: Built and took public, now $4-5B market cap
  • Angel.com: Built and sold for over $100M
  • Voice.com: Sold for $30M after multiple increasing offers

• Investment Philosophy:

  • English language words will retain value for centuries
  • Premium domains are undervalued compared to marketing costs
  • Better to own perfect words than spend millions marketing misspelled brands
  • Natural advantage in search engines and brand recognition
  • Value increases as major tech companies expand services