Business Story Juiciness Scale
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A podcast rating system for ranking the "juiciness" of business stories and celebrity brand deals, from least to most interesting.
Rating Scale (Ascending Order)
-
Prune (Lowest tier)
- Basic success stories without drama
- Clean, straightforward business wins
- No controversial elements
-
Raisin (Middle tier)
- Some interesting elements but lacking major drama
- Moderate level of behind-the-scenes details
- Standard business success stories
-
Grape (High tier)
- Compelling narrative with unique elements
- Strong behind-the-scenes revelations
- Notable celebrity or business figure involvement
-
Wine (Highest tier)
- Maximum drama and intrigue
- Major revelations or scandals
- Complex business dealings with unexpected twists
- High-stakes situations or massive financial implications
Rating Criteria
-
Drama Level
- Amount of conflict or tension in the story
- Presence of unexpected twists
- Personal conflicts or rivalries
-
Financial Stakes
- Size of deals involved
- Amount of money made or lost
- Financial implications of decisions
-
Behind-the-scenes Details
- Previously unknown information
- Inside looks at deal-making
- Personal relationships and dynamics
-
Celebrity/Business Figure Involvement
- Notable personalities involved
- High-profile partnerships
- Celebrity brand connections
Example Ratings From Episode
-
Perfect Couple (Greed Family) - Raisin
- Clean success story without drama
- Multiple successful celebrity partnerships
- Lacks controversial elements
-
Scott Storch Story - High Grape/Wine
- Lost $100M fortune
- Cocaine addiction narrative
- Major celebrity connections
- Dramatic rise and fall
-
Guthy-Renker Story - Wine
- Massive business success
- Complex celebrity partnerships
- Multiple billion-dollar brands
- Innovative business strategies
Sam Parr
Host of MFM and fitness influencer
Sam Parr is a serial entrepreneur and business media pioneer.
In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.
Sam led the charge in making newsletters popular when few believed in their potential.
After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.
Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.