Picks And Shovels Strategy
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A discussion about the "picks and shovels" investment strategy, using Coinbase's IPO as a case study for investing in crypto infrastructure versus cryptocurrencies directly.
The Picks and Shovels Strategy
- During any "gold rush" or new frontier, it's difficult to pick winners directly
- Instead of trying to find gold, sell tools (picks and shovels) to miners
- This strategy is considered more foolproof than betting on individual winners
- Coinbase represents this strategy in crypto - providing exchange infrastructure rather than being a currency
Coinbase vs Bitcoin Case Study
- Coinbase went public through direct listing
- Initial details:
- 114 million shares for sale
- 40% up on day one
- $110 billion implied market cap
- Historical context:
- Seed round in September 2012
- Raised $600,000 initially
- Bitcoin was trading around $10-11 at the time
Early Crypto Investment Approaches
- Andreessen Horowitz's early strategy (2012):
- Didn't invest in crypto companies initially
- Chose to buy bitcoin directly instead
- Later changed their fund structure to accommodate crypto assets
- Eventually invested in Coinbase and other projects
Investment Psychology
- Key challenge: Holding through volatility
- Bitcoin went from $10 to $63,000
- Most people couldn't hold through the entire period
- Illiquidity as a feature:
- Coinbase investors couldn't sell until IPO
- Forced holding pattern led to better returns
- Similar pattern repeats across different industries over time (real estate, oil, etc.)
11:07 - 11:34
Full video: 01:06:00SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.