OrgChart Hub's HubSpot Success

A story about how young entrepreneurs in the UK built a successful org chart tool on top of HubSpot's platform.

"There's these entrepreneurs in their twenties in the UK who built something called OrgChart Hub on top of HubSpot. The idea was if you're working on selling to Procter & Gamble, they pulled in Procter & Gamble's org chart and then as a team you can go and change that org chart around as it changed.

It became wildly popular inside of HubSpot for sales reps using the product. Now they've built a series of different apps inside of HubSpot. That was the first success story, and now there's a whole bunch of them popping up."

This story led to a broader discussion about org chart companies, including The Org, which raised a $20M round from Founders Fund, and how LinkedIn might be ripe for disruption in this space.

BH

Brian Halligan

Co-founded HubSpot in 2006, transforming it into a leading CRM platform with over 200,000 customers worldwide.

Recognized as a top SaaS influencer, he combines entrepreneurial success with teaching at MIT.

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