NPS Plus Value Multiple

A framework for measuring course value through student feedback, combining NPS scores and value multiplier metrics.

Core Metrics Used

  • Net Promoter Score (NPS)

    • Asked "How likely are you to refer this to a friend?" (1-10 scale)
    • Raw score: 9.1
    • Adjusted score: ~8.0 (accounting for non-respondent bias)
  • Value Multiple Assessment

    • Students rated return on investment (0x to 10x scale)
    • Average reported value: 10x return on course investment
    • Note: Subjective metric, hard to verify actual measurement method

Student Feedback Categories

  • Session Impact Assessment
    • Most students identified 2 "game-changing" sessions out of 7 total
    • Rest of content rated as "good but not exceptional"
    • Example high-impact topics:
      • Cold emailing techniques
      • Writing effectively within large companies

Implementation Results

  • Immediate practical application
    • Students reported quick wins from implementing course material
    • Examples: Booking more sales meetings, improved internal communications
    • Tangible results helped justify course investment

Key Learnings

  • Value perception varies by student

    • Different sessions resonated with different students
    • 2/7 sessions typically provided core value
    • Remaining content viewed as "bonus material"
  • Timing/Logistics Impact

    • Live format created timezone challenges
    • Some students relied solely on recordings
    • Scheduling was biggest reported challenge
23:02 - 24:48
Full video: 52:47
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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