NPS Plus Value Multiple
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A framework for measuring course value through student feedback, combining NPS scores and value multiplier metrics.
Core Metrics Used
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Net Promoter Score (NPS)
- Asked "How likely are you to refer this to a friend?" (1-10 scale)
- Raw score: 9.1
- Adjusted score: ~8.0 (accounting for non-respondent bias)
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Value Multiple Assessment
- Students rated return on investment (0x to 10x scale)
- Average reported value: 10x return on course investment
- Note: Subjective metric, hard to verify actual measurement method
Student Feedback Categories
- Session Impact Assessment
- Most students identified 2 "game-changing" sessions out of 7 total
- Rest of content rated as "good but not exceptional"
- Example high-impact topics:
- Cold emailing techniques
- Writing effectively within large companies
Implementation Results
- Immediate practical application
- Students reported quick wins from implementing course material
- Examples: Booking more sales meetings, improved internal communications
- Tangible results helped justify course investment
Key Learnings
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Value perception varies by student
- Different sessions resonated with different students
- 2/7 sessions typically provided core value
- Remaining content viewed as "bonus material"
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Timing/Logistics Impact
- Live format created timezone challenges
- Some students relied solely on recordings
- Scheduling was biggest reported challenge
23:02 - 24:48
Full video: 52:47SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.