Software Over Hardware Investment

Shaan Puri shares his perspective on investing in hardware versus software companies, emphasizing a strong preference for software investments unless there's a compelling reason otherwise.

Key Points:

  • General Investment Philosophy:

    • Default preference is to invest in software over hardware companies
    • Hardware companies need to be "real outliers" to warrant investment
  • Reasons for Software Preference:

    • Hardware is inherently more difficult to execute
    • Software typically offers better scaling potential
    • Lower operational complexity with software businesses
  • Investment Decision Framework:

    • When presented with choice between hardware and software:
      • Automatically leans toward software
      • Hardware must present exceptional case to overcome this bias
    • Looks for clear differentiation in hardware plays
      • Must demonstrate why hardware is essential to solution
      • Should show significant competitive advantage
  • Exceptions to Rule:

    • Will consider hardware investments if:
      • Company shows extraordinary potential
      • Hardware component is crucial to solution
      • Business model demonstrates clear path to scale
  • Risk Assessment:

    • Views hardware as inherently riskier investment
    • Requires higher threshold of conviction for hardware plays
    • Needs stronger evidence of market fit and execution capability

This perspective was shared during evaluation of investment opportunities, specifically when discussing a hardware-based startup pitch.

SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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