Daily Contact Until Success
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A strategy of relentless daily contact to achieve objectives, popularized by figures like Ari Emanuel in high-stakes business situations.
Core Strategy Elements
- Make contact every single day until getting desired outcome
- Push aggressively beyond normal social boundaries
- Take things to "level 12" intensity
- Apply consistent pressure rather than occasional follow-ups
Real World Example: Dan Porter's Approach with Overtime
- Started with clear vision for sports media company
- Applied "will against it" mentality
- Described approach as "I decided I was gonna do this and then I just applied my will against it"
- Demonstrated calm demeanor but maintained intense focus
- Turned vision into "household name" through persistent execution
Results & Outcomes
- Can lead to both positive and negative reactions
- Some people eventually give in to requests
- Others may become frustrated or resistant
- By day 4, some targets may express hatred or disagreement
- Can result in targets feeling "beaten down"
Key Considerations
- Requires thick skin and persistence
- Must be prepared for negative reactions
- Strategy works best with clear, specific objectives
- Need to maintain pressure despite resistance
- Works particularly well in business development and deal-making scenarios
Notable Practitioners
- Ari Emanuel (WME)
- Richard Branson
- Dan Porter (Overtime)
The approach fundamentally relies on the principle that persistent, daily contact creates pressure that eventually leads to breakthrough results, even if the process creates temporary tension or resistance.
Sam Parr
Host of MFM and fitness influencer
Sam Parr is a serial entrepreneur and business media pioneer.
In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.
Sam led the charge in making newsletters popular when few believed in their potential.
After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.
Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.