Tate's Affiliate Content Network

Andrew Tate's TikTok content distribution strategy

Robert Oliver explains how Andrew Tate created a revolutionary content distribution model on TikTok:

"The first big use case of this before product was Andrew Tate - that's how he broke the internet, not even intentionally. He had affiliates making Tate content. He's not on TikTok himself, but he has 500 hungry little minions who love him.

There was an affiliate commission to make more videos for him. You could get people paying $50 a month by making this content. The end result was he became the most googled man on the planet.

What made this genius is that while most content creators just put content on their own channel, Tate did something different. He provided raw material and told others to figure out how to go viral with it. If they succeeded, they'd get paid per sign-up they got back to his community.

The model itself incentivizes creation without having to change hands. The economics fed itself. Instead of just sending content to famous influencers, certain people realized they could make money doing this consistently. The talented creators just go with it, and that's why it worked so well."