Guru Nanda Sales Metrics

A story about the massive success of Guru Nanda's TikTok Shop marketing strategy.

"They're doing like 100,000 units a week through TikTok shop. They've got 40,000 reviews and there's 30,000 videos tagged with Guru Nanda on TikTok. And this is only seeing the numbers directly through TikTok shop.

The crazy thing is all these products have way more reviews on Amazon because what they're doing so smart is they've got a lot of people promoting the product on TikTok and getting attention and eyeballs on it. But then people arrive at something that is much more trusted like Amazon, and they get that little bump in conversion rate there. There's trust already - they're sold from a video, and then they get all these secondary sales."

SS

Sabri Suby

Founded King Kong, Australia's fastest-growing digital marketing agency, from his bedroom in 2014. Transformed it into a multi-million dollar enterprise with over 70 employees, managing $1.33 billion in client results.

Named "Young Entrepreneur of the Year" by Business News Australia and featured in Forbes' "Top 10 Entrepreneurs to Watch". Authored "Sell Like Crazy" and hosts "The King Kong Podcast", sharing expertise on business growth and marketing strategies.

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