Sketchy-Style Test Prep

A visual education platform that uses cartoons and creative storytelling to help students learn and remember test prep material, similar to Sketchy.com's success in the medical field. The idea is to take their proven model and apply it to other test prep markets.

Key Points:

• Core Concept:

  • Transform boring test prep material into visual stories and cartoons
  • Focus on making complex information memorable through creative visualization
  • Target specific test prep niches (SATs, APs, IB exams)

• Business Model:

  • Monthly subscription ($25-50/month)
  • 6, 12, or 24-month plans
  • Target students preparing for specific high-stakes tests

• Why It Works:

  • Proven model (Sketchy.com doing $8M revenue in medical space)
  • Science supports visual learning effectiveness
  • Test prep is a proven business model with established willingness to pay
  • Most test prep materials haven't changed in 30 years

• Key Requirements:

  • Strong storytelling ability
  • Animation/cartoon creation skills
  • Subject matter expertise
  • Focus on specific test prep niche initially

• Competitive Advantage:

  • More engaging than traditional test prep
  • Better retention through visual learning
  • Modern approach to established market
  • Can disrupt traditional players like Kaplan/Princeton Review