Geographic Price Arbitrage
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A caller discovered and exploited a geographic arbitrage opportunity in Uber's referral credit system by taking advantage of price differences between India and the US.
Key Points:
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Core Mechanism:
- Uber offered a referral system where you give credits and get credits back
- System didn't account for geographic price differences
- Rides in India cost significantly less than US rides
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Execution:
- Got people in India to sign up for Uber
- Gave them $10 credits (significant amount in India)
- They would take cheap rides in India
- Received $10 credits in return
- Sold credits to Americans at heavy discount
- Example: $1,000 worth of credits sold for $5
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Economics:
- Generated approximately $15,000 monthly
- Amount exceeded typical income of entire village in rural India
- Operated for multiple years
- Kept living costs low to save money, knowing loophole would eventually close
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Business Model Sustainability:
- Temporary opportunity until Uber fixed the geographic loophole
- Operator maintained low overhead knowing it wasn't permanent
51:42 - 52:50
Full video: 57:34SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.