Lab-Grown Meat Production

Brett discusses creating real meat products through lab-grown cultured cells, eliminating the need for traditional animal agriculture while maintaining the same chemical properties and taste as conventional meat.

Key Points:

  • Product Approach:

    • Uses cultured cells to grow real meat tissue in labs
    • Creates real muscle tissue and fats
    • Chemically identical to traditional meat
    • Not plant-based (different from Impossible/Beyond)
  • Market Rationale:

    • Eliminates need for raising and butchering animals
    • More efficient than traditional animal agriculture
    • Particularly valuable for future space colonization
      • Not practical to raise cattle in Mars/Moon bubbles
      • Better suited for long-term civilization growth
  • Long-term Vision:

    • Part of civilization's evolution away from traditional agriculture
    • Similar to historical transitions (horses to cars, etc.)
    • Positions synthetic meat as inevitable progression of food production
  • Consumer Adoption:

    • Acknowledges initial resistance to new food technology
    • Compares to historical resistance to other technologies (electricity, cars, etc.)
    • Believes acceptance will grow over time as benefits become clear
18:31 - 19:10
Full video: 36:30
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Brett Adcock

Brett Adcock is a technology entrepreneur and founder/CEO of Figure. Figure is an AI Robotics company developing a general purpose humanoid.

In 2023, he founded Cover, an AI security company developing concealed weapon detection systems. Cover’s imaging technology scans students for concealed weapons in K-12 schools in the United States.

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