Paint Windows Black
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The "Paint The Windows Black" technique comes from Sylvester Stallone's extreme approach to writing Rocky, where he eliminated all distractions to force himself to complete his screenplay.
The Origin Story
- Stallone was a struggling actor getting rejected for roles
- Instead of accepting rejection, decided to write his own movie
- Had never written a screenplay before and disliked writing
- Decided to force himself to write by eliminating all distractions
The Technique
- Locked himself in his house until screenplay was complete
- Literally painted his windows black to prevent outside distractions
- Refused to leave house until finished
- Completed first draft in just 3 days through extreme focus
The Stakes
- Was offered $300,000 (equivalent to $1M today) for the screenplay
- Had only $106 in bank account at the time
- Refused to sell unless he could star as Rocky
- Eventually sold for much less ($25,000) but got to play lead role
- Movie went on to win Oscar, transforming his life
Key Principles
- Turn intensity "up to level 12" - beyond normal limits
- Eliminate ALL possible distractions
- Set clear completion criteria before starting
- Make it impossible to quit halfway
- Create environment that forces focus
- Use extreme measures to ensure follow-through
Modern Applications
- Can be applied to any creative or difficult task requiring deep focus
- Useful for breaking through procrastination
- Way to force completion of avoided but important work
- Method for achieving breakthrough results in compressed timeframe
The phrase "Paint The Windows Black" has become shorthand for:
- Taking extreme measures to ensure focus
- Eliminating all possible distractions
- Creating environment that forces completion
- Going beyond normal intensity levels to achieve results
32:00 - 35:42
Full video: 59:05SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.