Keep Sails Up Philosophy

A philosophy shared by Scott Galloway about maintaining positive habits and actions during difficult times, so you're ready when opportunities arise.

Core Philosophy

  • Keep your "sails up" even when things aren't going well
  • Don't let yourself stay down even if you get knocked down
  • Take positive actions daily to stay ready for when good opportunities come
  • You can't control the wind (luck/opportunities), but you can control if your sails are up

Key Actions During Tough Times

  • Maintain basic healthy habits
    • Clean your room
    • Eat right
    • Make your bed
  • Stay socially engaged
    • Talk to people daily
    • Be kind to others
    • Practice generosity
  • Keep moving forward
    • Take small positive actions
    • Don't wallow in negativity
    • Focus on what you can control

Why It Works

  • Good opportunities aren't fully in your control
    • Influenced by market conditions
    • Requires luck
    • Depends on other people
  • Being ready matters more than timing
    • Can't benefit from opportunities if you're not prepared
    • Missing opportunities due to being "down" is preventable
    • Small positive actions compound over time

Real World Application

  • Simple actions like making your bed matter
    • Not directly related to success
    • Creates positive momentum
    • Keeps you moving forward
  • Physical activity helps mental state
    • Going for a run even when unmotivated
    • Pushing through discomfort
    • Building resilience through action

The philosophy emphasizes maintaining positive habits and readiness during difficult times, so you're positioned to take advantage of opportunities when they arise.

45:21 - 47:38
Full video: 58:31
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Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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