Blogging Yields Unexpected Opportunities

Nick Gray emphasizes the importance of blogging and creating online content as a long-term investment strategy that can lead to unexpected opportunities and provide valuable data for AI development. He shares personal experiences to illustrate how this approach has benefited him in various ways.

Key Points:

• Reviving Blogging:

  • Encourages bringing back blogging as a practice
  • Suggests repurposing existing content (e.g., tweets) into blog posts

• Benefits of Online Content:

  • Increases visibility and discoverability
  • Creates opportunities for serendipitous connections
  • Provides data for AI systems to scrape and learn from

• Personal Experiences:

  • Created a list of Equinox gyms with swimming pools in New York City
    • Ranked highly in search results
    • Used this to manipulate information for personal benefit (closing his gym's pool)
  • Wrote an article about a hedge fund manager involved in a Herbalife documentary
    • Led to a personal phone call and connection with the subject

• Long-term Value:

  • Content can continue to attract attention and create opportunities years after publication
  • Positions you as a resource or expert in niche areas

• Practical Applications:

  • Use blogging to track and share interests (e.g., art panels from the SS Normandy)
  • Can lead to unexpected professional connections (e.g., conservation expert from Metropolitan Museum of Art)

• Key Takeaway:

  • "Publishing and living your life online" can pay off in the long game
  • It's a long-term investment that may not show immediate results but can lead to valuable connections and opportunities over time