CEO Check-in Cadence

A guide for founders transitioning out of their CEO role and handing over control to a new CEO, focusing on the importance of clean breaks and proper delegation.

Initial Assessment Before Hiring

  • Business must be ready for CEO transition
    • Have product-market fit
    • Minimum $300k in annual profit
    • Ability to make someone wealthy through compensation
  • Founder must be mentally prepared
    • Willing to truly walk away
    • Accept that things will be done differently
    • Ready to empower new leadership fully

Transition Timeline

  • First Month

    • Complete brain dumps with new CEO
    • Remove yourself from all communication channels (Slack, email)
    • Direct all executive team to new CEO
    • Only available for true emergencies
  • Months 1-3

    • Check-ins every two weeks
    • No direct communication with other executives
    • Avoid "swoop and poop" management
    • Let CEO establish their authority
  • Months 3-6

    • Reduce to monthly check-ins
    • Focus only on high-level metrics
    • Resist micromanaging decisions
  • After 6 Months

    • Move to quarterly meetings
    • Review only major strategic decisions
    • Some CEOs may only need annual check-ins

Key Success Factors

  • Clean Break

    • Must be "all in or all out"
    • No halfway measures
    • Don't undermine CEO's authority
  • Communication Guidelines

    • Set clear spending thresholds requiring approval
    • Establish what requires consultation
    • Define emergency protocols
  • Performance Evaluation

    • Accept some decline in areas of founder's expertise
    • Expect overall business health to improve
    • Allow for "flesh wounds, not mortal wounds"
    • Many businesses double in first year under new CEO

Common Mistakes to Avoid

  • Maintaining direct contact with old executives
  • Questioning every decision
  • Requiring excessive reporting
  • Being too present in day-to-day operations
  • Not giving CEO enough autonomy to make changes
03:57 - 04:02
Full video: 57:14
AW

Andrew Wilkinson

Co-founder of Tiny

Wilkinson is the co-founder of Tiny Capital, which owns companies including AeroPress, MetaLab and Dribble. He is also the co-founder and chairman of WeCommerce, a holding company that starts, buys, and invests in the world’s top Shopify businesses.

TwitterLinkedIn
Founder
Author
Investor