Internet Pipes Framework

A systematic approach to discovering opportunities online using various research tools and data sources, organized by type and use case.

Key Research Tools & Data Sources

  • Patent Research

    • Patent Drop newsletter - Tracks new patent filings from major tech companies
    • PatentsExpiringToday.com - Monitors patent expiries for business opportunities
    • Example Success: Bluechew leveraged Viagra patent expiry to build $100M+ business
  • Market Data Analysis

    • Our World in Data - Comprehensive database of global trends and statistics
    • Tracks thousands of data points across various categories
    • Examples include:
      • Population demographics
      • Air quality measurements
      • Economic indicators
      • Social trends
  • Product Research

    • Gadget Flow - Aggregates trending gadgets and tech products
    • Jungle Scout - Amazon product research tool
      • Tracks product sales and revenue
      • Example: Air quality monitors selling $40M+/month
  • Trend Analysis Tools

    • Similar Web - Website traffic analysis
    • Tech Novelgy - Database of sci-fi predictions vs reality
      • Tracks which sci-fi concepts became real products
      • Helps identify future product opportunities

Framework for Using These Tools

  • Look for Adjacent Opportunities

    • When new devices launch, look for accessory opportunities
    • Example: AirPods spawned massive accessory market
  • Monitor Emerging Markets

    • Track growing categories before mainstream adoption
    • Example: Air quality products growing due to increased awareness
  • Leverage Patent Expiries

    • Monitor valuable patents approaching expiration
    • Look for opportunities to create improved/alternative versions
  • Data-Driven Validation

    • Use multiple tools to validate opportunities
    • Cross-reference trends across different platforms
    • Look for overlapping signals across different data sources

Monetization Strategy

  • Keep initial pricing low to build audience
  • Focus on delivering exceptional value
  • Use product as lead generation for bigger opportunities
  • Build community around shared interests
  • Prioritize self-serve products that scale without support
SS

Steph Smith

Steph Smith is the host of the a16z podcast, focused on highlighting the most important trends within technology. Before joining Andreessen Horowitz, Steph led HubSpot's Creator Program, including their growing Podcast Network. She was also a writer for the Hustle.

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