Sports Earnings Investment Model

Big League Advance buys percentage stakes in minor league baseball players' future earnings, providing upfront cash in exchange for a share of their potential future contracts. The company uses analytics to identify promising players, validated by a $30M return from Fernando Tatis Jr.'s $340M contract.

Key Points:

  • Core Business Model:

    • Offer minor league players upfront cash for % of future earnings
    • Example deals: $100K for 1% or $350K for 8% of future earnings
    • Target market: 1000+ minor league players making minimal salaries
  • Investment Strategy:

    • Use analytics to value and select players
    • Expect 80% of deals to lose money
    • Aim for 20% of deals to generate outsized returns
    • Currently operating with little competition in the space
  • Risk Management:

    • Portfolio approach spreading bets across many players
    • High-risk, high-reward model similar to startup investing
    • Success depends on accurate player valuation and prediction
  • Market Dynamics:

    • Exploits inefficient minor league market where players earn very little
    • MLB and Players Association have mixed feelings but allow the practice
    • Company intentionally keeps low profile
  • Expansion Potential:

    • NBA opportunity exists with guaranteed contracts
    • Could offer upfront payments for future contract earnings
    • Some leagues (like NBA) currently block similar arrangements
  • Validation:

    • Fernando Tatis Jr. deal returned $30M on investment
    • Even "failed" deals can be profitable (example: $360K investment returned $120K)
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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