Continuous Testosterone Monitoring
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Create a continuous testosterone monitoring device for health-conscious men.
Key Points:
- Target Market: American males who care about their testosterone levels
- Product: Device that measures testosterone or broader hormones continuously
- Unique Selling Point: Real-time monitoring instead of periodic blood tests
Potential Features:
- Measure testosterone levels upon waking
- Track fluctuations throughout the day
- Provide insights on factors affecting testosterone levels
Market Opportunity:
- High demand from health-conscious men
- Currently, only periodic blood tests are available
- Potential to expand to monitoring other hormones
Challenges:
- Technical feasibility of continuous hormone monitoring
- Accuracy and reliability of measurements
- Regulatory approval for medical devices
Next Steps:
- Research technical feasibility
- Explore existing hormone monitoring technologies
- Conduct market research to validate demand
33:28 - 35:05
Full video: 58:29PR
Peter Rahal
Peter is the Co-Founder & Former CEO of RXBAR
Peter is the Co-Founder & Former CEO of RXBAR — a natural protein bar company known for its minimalist, sleek packaging.