Yes-And Conversation Method

The "Yes-And" technique is a conversational method where you agree with someone's statement but then redirect the conversation in your preferred direction. Here's how it works based on the podcast discussion.

Core Concept

  • Appear to agree with what someone says ("Yes")
  • Then completely change direction to what you actually want to discuss ("And")
  • Creates illusion of agreement while pursuing your own agenda

Real Examples from Podcast

  • When discussing dinner plans:
    • Person A: "What do you want to eat?"
    • Person B: "Well I had Thai for lunch"
    • Person A: "Thai! That's a great idea, I'm so glad you said Thai" (Even though B never suggested Thai)

Key Benefits

  • Can't be argued with easily since you're technically agreeing
  • Maintains conversation flow without direct disagreement
  • If called out, can claim you're just building on their idea
  • Helps avoid being a "buzzkill" or stopping conversational momentum

Strategic Usage

  • Best used when you want to redirect conversation
  • Works well in brainstorming scenarios
  • Can be used to take control of discussion direction
  • Particularly effective in business/creative contexts

Potential Drawback

  • Can be obvious if overused
  • May frustrate others who notice the pattern
  • Could be seen as manipulative if used too frequently

The technique essentially allows you to control conversation direction while maintaining apparent agreement with others' input.

SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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