Christ College Melt Reduction

A story about how Meet Your Class helped Christ College solve their enrollment problem.

"Christ College approached us because they were struggling with enrollment, specifically something called summer melt. Summer melt is when a prospect gets all the way to the end of the enrollment funnel, just to at the last second renege on their deposit and decide they no longer want to go to college.

At Christ College, this was happening with every 1 in 3 students, leading to a 33% vacancy rate. They believed Meet Your Class could help decrease summer melt because our platform had built a reputation for creating excitement among prospective students and giving them a support network.

We also discovered our data was valuable for universities in helping them allocate their limited resources towards students who needed extra attention. The results were impressive - students who used Meet Your Class experienced a 61% reduction in summer melt, which is expected to add $1.7 million back to their top line.

This is significant because summer melt costs the higher education system over $11 billion per year. After this success, we've now scaled to 8 partners for the upcoming admission cycle."