Seahawk's White-Label Scaling

A story about how Seahawk Media grew by partnering with web hosting companies through white-label services.

"Let's talk about Seahawk because we have a tactical example here. Seahawk is basically an outsourced WordPress development agency. Let's say it costs $1,000 to build a website, and you're a web hosting company and your clients are coming to you saying 'Hey, I want you to maintain my website' and you're like 'Well, we just do hosting, I don't want to build a services department.'

So they will go to Seahawk, partner with Seahawk and say 'Can you manage these clients for me?' and we do a rough split. Now there are many web hosting companies that are effectively white labeling Seahawk Media's team and offering add-on services to their customers like custom website design, maintenance by the hour, site optimization, hack site repair - all sorts of these services have been productized and delivered without you ever building your own team.

In that same way, this is something that we're gonna do on WPBeginner. The team is working on it - we will start offering professional websites so anybody who comes to WPBeginner can get a website done."

SB

Syed Balkhi

Founded WPBeginner, the largest free WordPress resource site. Developed popular WordPress plugins and contributes to Fast Company's expert panels. Dedicated to providing free WordPress education and helping small businesses establish their online presence.

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