Acquiring Professional Services
Share
Alex is interested in acquiring large professional services businesses that provide essential services to other companies. He sees potential in improving these businesses using his expertise in sales, pricing, and demand generation.
Key points:
Target Businesses:
- Professional services firms.
- Examples: payroll, accounting, tax services.
- Focus on services that every business needs.
Why These Businesses:
- Alex understands service businesses well.
- He prefers service or tech-enabled service models.
- 40% of his current portfolio is software, but he still favors services.
How Alex Plans to Add Value:
- Improve pricing strategies.
- Optimize sales processes.
- Enhance demand generation.
Appeal of Service Businesses:
- Allow Alex to leverage his core skill set.
- Provide opportunities for significant impact and improvement.
Ideal Characteristics:
- Large, established firms.
- Essential services with consistent demand.
- Potential for operational and sales improvements.
52:51 - 53:28
Full video: 55:27AH
Alex Hormozi
Acquisitions, fitness, and protein
Former management consultant turned fitness entrepreneur. Founded Gym Launch, helping fitness businesses scale. Now invests and scales companies at Acquisition.com, while authoring books on business offers.