Mid-Tier Comedy Platform

A subscription-based streaming platform focused on mid-tier comedians who aren't getting Netflix specials, offering shorter-form comedy content at an affordable monthly price.

Key Points:

  • Target Market:

    • Comedians below the Netflix/HBO special level
    • Not targeting top-tier comedians (Chris Rock, Seinfeld, Chappelle)
    • One level below Whitney Cummings-tier comedians
  • Content Format:

    • Shorter sets (10-20 minute performances)
    • Alternative to traditional hour-long specials
    • Exclusive comedy content
  • Business Model:

    • $5-7 monthly subscription
    • Aggregate multiple comedians on one platform
    • Similar model to what Crunchyroll did for anime
  • Value Proposition:

    • Each comedian brings a few thousand dedicated fans
    • Viewers can discover new comedians
    • "All you can eat" pass for comedy content
    • Exclusive access to comedy performances
  • Market Opportunity:

    • Fill gap between top-tier Netflix specials and unknown comedians
    • Leverage existing fan bases of mid-tier comedians
    • Create new revenue stream for working comedians
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

WebsiteTwitter
Host
Restaurateur
E-commerce